Ever wonder what it takes to build a healthcare company that truly cares? Stephen Sternbach, President and CEO of Star Multi Care, shares the remarkable journey that began 39 years ago with a no-money-down deal for a small Brooklyn nurse’s registry.
Stephen’s story isn’t just about business growth – it’s about understanding what makes exceptional care possible. From his early days applying systematic selling techniques learned at ADP to recognizing the shifting healthcare landscape, he transformed a single-location registry into a multi-state operation serving thousands of families across Long Island, Ohio, Pennsylvania, and Florida.
What makes Star Multi Care different isn’t just their geographic reach, but their philosophy. “We just can’t do enough for our caregivers,” Stephen explains, highlighting his company’s above-market compensation and culture of respect. This approach has created extraordinary stability, with leadership teams averaging 12-13 years of service and many reaching the 20-25 year mark. As Stephen puts it, “It’s nothing to do with me anymore. It’s all about my employees.“
The company’s innovative approach includes specialized services for “snowbirds” who migrate between New York and Florida seasonally, providing seamless continuity of care across state lines. When families call – often anxious about having strangers care for loved ones – Star Multi Care “talks them off the cliff” with compassionate guidance, even arranging complimentary in-home introductions between caregivers and families. Their 24/7 staffed phone lines ensure help is always available, resulting in remarkably few complaints over the course of four decades of operation.
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